Navigating the Self-Declaration Mandate: Industry Response and Expert Opinions
The rising instances of misleading advertisements are undoubtedly an issue that needs to be addressed to ensure accountability from brands and to combat associated end consumers, especially when it comes to the health, education, and finance industries. To deal with such issue, new advertisement regulations have been introduced by the Ministry of Information & Broadcasting […]
Understanding India’s New Self-Declaration Directive for Advertisers
The Honourable Supreme Court of India has implemented a new directive designed to ensure greater accountability in advertising. Now, advertisers must submit a Self-Declaration Certificate before they can broadcast or publish any advertisement. This directive applies across all advertising platforms, including print, broadcast, radio, and digital. Understandably, you might feel a bit uneasy about this […]